CUPRA, known for its sporty and stylish vehicles, is currently offering exciting incentives for customers in the UK looking to purchase new Cupra Models. Whether you are interested in the all-electric CUPRA Born or the dynamic CUPRA Formentor, there are deals available to make your purchase even more appealing. Let’s delve into the current offers on CUPRA models to help you make an informed decision.
Exclusive Charging Offers for CUPRA Born and Tavascan
For those considering the electric revolution with the CUPRA Born or the CUPRA Tavascan, CUPRA is providing a compelling charging offer. Retail customers aged 18 and over in the UK can benefit from a home EV charger solution or a generous charging voucher. Customers ordering a new CUPRA Born or CUPRA Tavascan between December 19, 2024, and March 31, 2025, and collecting their vehicle by June 30, 2025, are eligible for one of the following options:
- 7kW Ohme Home Pro home EV charger (tethered): A convenient solution for charging your CUPRA EV at home.
- 7kW ePod home EV charger (untethered): Another excellent home charging option providing flexibility.
- CUPRA Charging voucher with £700 credit: Enjoy £700 credit to use for public charging, offering great flexibility on the go.
It’s important to note that this incentive must be requested at the point of purchase and cannot be claimed retrospectively. For full terms and conditions, you can refer to the specific offer pages for the CUPRA Born and CUPRA Tavascan.
Discount Offers Across the CUPRA Range
Beyond the EV charging incentives, CUPRA is also providing direct discounts on a range of models. These offers are automatically applied to all new CUPRA models ordered between February 10, 2025, and March 31, 2025, with vehicle delivery taken by June 30, 2025. The discount structure varies slightly depending on the CUPRA model you choose:
- CUPRA Born and CUPRA Tavascan: Benefit from a discount of up to £1,000 (including VAT) applied to the Manufacturer’s Direct Price.
- CUPRA Formentor, CUPRA Leon, CUPRA Leon Estate, and CUPRA Ateca: Enjoy a discount of up to £1,000 (including VAT) applied to the ‘On The Road Price’.
This offer is available for both UK stock and factory orders, subject to availability. It is important to note that this offer is not available with Contract Hire and to Fleet Customers and cannot be applied retrospectively. The offer excludes Channel Islands and the Isle of Man and is available only at participating dealers.
Understanding CUPRA Pricing: MDP vs. ROTR
When exploring CUPRA models, particularly the Born and Tavascan, you might encounter the term ‘Manufacturer’s Direct Price’ (MDP). This is the price set directly by CUPRA for these models. It’s important to understand that CUPRA Born and CUPRA Tavascan vehicles are sold directly by CUPRA UK, although you will still need to visit an authorized CUPRA Agent to finalize your order, purchase, and take delivery. The MDP includes several key components:
- Delivery to an authorized CUPRA Agent
- Number plates
- New vehicle registration fee
- First year’s Vehicle Excise Duty
- VAT (calculated at 20%)
For other CUPRA vehicles, such as the Formentor, Leon, Leon Estate, and Ateca, the prices shown are Recommended On The Road Prices (ROTR). These are recommended prices, and the actual prices are set by CUPRA authorized retailers at their discretion. Therefore, it is always recommended to obtain the final price from your chosen CUPRA retailer. The ROTR price includes similar components to the MDP, such as delivery, registration fees, and VAT.
Factors Affecting Electric Range in CUPRA EVs
If you are considering a CUPRA Born or Tavascan, understanding the factors that affect the electric range is crucial. The official range figures are derived from type approval in accordance with Regulation CE 2018/858 and the WLTP standard. However, the actual range you experience can vary based on several factors, including:
- Route: Hilly terrains and stop-start traffic can reduce range.
- Weather conditions: Cold weather can impact battery performance.
- Vehicle load: Passengers and luggage increase vehicle weight and energy consumption.
- Battery age and condition: Battery performance can degrade over time.
- Optional equipment: Features like alloy wheels and certain tires can influence efficiency.
- Use of peripheral systems: Heating, air conditioning, and heated seats consume energy and reduce range.
- Driving style: Aggressive driving habits consume more energy than smooth, efficient driving.
The WLTP regulation ensures that range values are comparable across different manufacturers, providing a standardized benchmark.
By understanding these offers and pricing structures, you can navigate your purchase of CUPRA models in the UK more effectively. Visit your local CUPRA dealer to explore the models and offers in detail and find the perfect CUPRA to match your needs and preferences.
